Web site: bassettbaby.com
Adult furniture maker Bassett traces its roots back to 1902 when the company marketed its dressers for $4.75 and beds for $1.50. Now with 100 retail locations around the country, the company has offerings in several furniture segments . . . including nursery furniture.
Bassett has shifted its strategy in nursery furniture over time. For a while, they sold entry-price cribs under the First Choice brand on Walmart and Amazon. But those have largely disappeared in recent years, as the company focused on serving the Buy Buy Baby chain (under the moniker Bassettbaby Premier) as well as making private label offerings for Babies R Us and Restoration Hardware.
In Buy Buy Baby, Bassett also sells cribs under the HGTV Home Baby brand. Two collections feature fancier finishes such as Antique Java (old coffee?). Cribs run $700 and dressers $750-$800.
Most Bassett cribs are in the $600 and $700 range, with similarly priced dressers ($650-$750) that feature dovetail drawer contractions. A few pricey cribs featured on Bassett’s own web site top $1200.
We’d peg Bassett’s styling as traditional with a touch of bling. The Addison collection, for example, features a crib with flower appliqué carving and dressers with acrylic floral shaped knobs. Bassett’s Restoration Hardware furniture is more fashion forward. (See Restoration Hardware’s review for a discussion of Bassett’s cribs made for that chain).
All Bassett furniture is imported from China. How’s the quality? We like Bassett’s cribs, which we think are a good value.
While we like Bassett’s cribs, the case pieces are another story. Bassett’s dressers didn’t impress us with their overall fit and finish.
Bottom line: Bassett’s cribs are a good value, but skip the dressers. Rating: B+ (cribs only)