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Rachels
11-07-2003, 04:20 PM
FOR IMMEDIATE RELEASE
November 7, 2003
Release # 04-029

Firm's Recall Hotline: (866) 748-3731
CPSC Consumer Hotline: (800) 638-2772
CPSC Media Contact: (301) 504-7908

CPSC, Advantage Publishers Group Announce Recall of Children's
Activity Books

WASHINGTON, D.C. - In cooperation with the U.S. Consumer Product
Safety Commission (CPSC), Advantage Publishers Group, of San Diego,
Calif., is voluntarily recalling about 5,300 Amazing Baby Listen and
Play activity books. The hub of the pink dial embedded in the inside
back cover can come off during use in some of these books, posing a
choking hazard to young children.

Advantage Publishers Group received one report from a consumer of a
hub coming off. There are no reports of injuries or choking incidents.

The Amazing Baby Listen and Play book has a multi-colored cover
with a baby face on the front and is an interactive book designed to
allow
children ages 12 to 24 months to learn about different sounds, images,
and materials. The cover also shows a yellow bird that makes a squeak
noise when pressed, and a clear plastic container of multicolored beads.

Mounted onto the inside back cover is a small rotating plastic wheel
with
finger indentations, which makes a "clacking" sound when turned.

Retail stores, national book chains, wholesalers and distributors, and
membership warehouse clubs nationwide sold the activity books from
May through October 2003 for $16.

Consumers should immediately take these books away from young
children. Consumers should call Advantage Publishers Group toll-free
at (866) 748-3731 anytime to order a replacement activity book without
the dial. Consumers also can obtain information by going to the
company's Web site at www.advantagebooksonline.com

This recall, and pictures of the recalled product, can be found on
CPSC's
web site at http://www.cpsc.gov/cpscpub/prerel/prhtml04/04029.html

-Rachel
Mom to Abigail Rose
5/18/02