We literally chose our house because the neighboring school has the highest rankings in the area and stellar test scores. Ironically, we ended up transferring the kids to a different school later on because we didn’t like the accompanying high pressure atmosphere. Both of my kids are strong academically, so it wasn’t even that.
Now that I’m older and wiser, I would look for other things. Try to talk to parents if you can, but they must be like-minded parents. Find out if the administration is supportive of the parent teacher organization. Is there a lot of parent involvement and volunteerism? Are they able to raise funds for projects? Look into the school culture and the amount of homework and extracurriculars on site, and after school care if that is a factor.
Other factors will be particular to your own kids. Do they have any special needs? That includes gifted programs. How do they differentiate? What special programs do they offer, like art. We live in a high-pressure area, so stress reduction was a concern for me. I have relatives who have the opposite issue as their local schools don’t offer enough challenge to the kids. In our area, there are so many kids who identify as gifted that it becomes an issue. the honors program is huge. Whereas, in some other districts or schools you may find there aren’t enough kids for high level classes.
We moved the kids back into our area for high school, which is fairly high pressure due to the crowd, but they do try to address the stress issues so it’s a good balance for me. Our biggest issue is district budget cuts, and due to that we have lost important classes even. It is really disheartening, and that was pre-Covid. People have lost faith in the school board and teachers union, due to non-performing teachers allowed to stay on and stuff like that, so they’ve started voting against school bonds.
As you can see, there’s a lot more to it than school rankings :-)
"Friendship is born at that moment when one person says to another, "What? You, too? I thought I was the only one." C.S. Lewis