I am actually not all that surprised that he didn't get in. It seems that to really catch the admissions folks' attention you have to do something eye-catching. It really has to be a hobby, life event or sport that stands out and is unusual. Also, I might be wrong, but I thought is read that there is a much higher chance of getting accepted if you apply early. If this kid applied Early Decision to any university then he'd have to wait to be denied by that university to be able to apply to others. Therefore, his chances go down considerably.
" I object to violence because when it appears to do good, the good is only temporary; the evil it does is permanent." Mahatma Gandhi
"This is the ultimate weakness of violence: It multiplies evil and violence in the universe. It doesn't solve any problems." Martin Luther King, Jr.